Top 5 Beauty Retail Apps in Slovakia - Q1 2022 Performance

Throughout the first quarter of 2022, the top beauty retail apps in Slovakia demonstrated varying performance trends in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the market dynamics for these apps.

Mein dm saw a significant increase in weekly downloads, starting with 804 downloads in the last week of December and peaking at 3.5K by the end of March. This growth was mirrored in its weekly active users, which rose from 3.2K to nearly 7K over the same period.

Notino: profumi e cosmetici experienced a more stable trend. Weekly downloads fluctuated modestly, beginning at 1.1K and ending at around 426. The app's weekly active users showed a slight decline, starting from 2.8K and finishing the quarter at approximately 2.3K.

SUGAR Cosmetics maintained a consistent performance with weekly downloads hovering around the 70-110 range. Its active user base also remained steady, growing slightly from 183 to 262 throughout the quarter.

Douglas had relatively low download numbers, starting at 94 and peaking at 110 downloads in mid-March. Unfortunately, there is no active user data available for this app during the quarter.

Think Dirty – Shop Clean showed a sharp decline in weekly downloads, starting at 279 in early January and dropping to single digits by the end of March. Correspondingly, its active users decreased from 315 to 133 over the quarter. The app did see some revenue in late January, approximately $87, but it was not sustained in the following weeks.

For more detailed insights and data, visit Sensor Tower. The performance trends of these apps highlight the dynamic nature of the beauty retail market in Slovakia.